I just added about 78 new photos to our facebook galleries. This set was shot by Christie Wooke; we are so grateful for all her help with the Holiday Market.
If you see anyone you know, tag them!
Hey guys, been looking around google + a bit and think it's pretty cool, so far. If you use it, add us to your circles.
we are also on posterous, tumbr, myspace, twitter, facebook, delicious, and the plurk networks.
But, as the years went by, I learned my way around and learned more about what was taking place at this downtown center of commerce. Retailers from all over the country come to Atlanta to buy for their stores. They buy gifts, housewares, clothing, furniture, linens, rugs, stationery, toys, kids clothes, bags, jewelry, luggage, shoes, accessories, art, gourmet foods, home and garden, including furniture, holiday decorations, both small and very very large.
Getting your products in front of these buyers requires a huge commitment of work, time and $$$. The risks are great, but the payoff can be enormous. If you have a great product that stands out, odds are good that you can get noticed. Be honest with yourself, if your product is just average, don't waste your money. There is a lot of competition at the big shows, but also LOTS of buyers that have $$ to spend. And finding the next greatest thing is what they are there for.
Before you begin in ernest trying to get your wares into a large trade show, you'll need to ask yourself some hard questions. Do you have the resources to pull it off?How many of your widgets can you make to fill orders you might write at the show? How will you manufacture the products that you'll sell? When you find yourself writing orders all day and fantasizing about that trip to the islands, don't forget that you still have to make all those items. You won't necessarily have to make them all by hand but you do have to know how you are going to fill the sales you might get. Explore your manufacturing capabilities before you take your first step into a wholesale market. Know your limits, your costs (ALL your costs) and your freight options.
NEXT: Setting up in the Temps.
I have been working on gathering info about selling at large gift shows, I wanted to make this series the best it can be. I know a little about the gift and home markets. I have visited the AmericasMart in Atlanta 18 times, Surtex in NYC with the National Stationery Show once, The Gift and Home Market in Las Vegas once, the Furniture Market in High Point, NC several times, the Canton Fair in Guanghzou China once, and Maison & Objet Paris once. The company I work for has permanent showrooms in Dallas and Atlanta and sets up in several other shows every year. I've seen indie artists in all of them, and have personally watched several make good at shows. Like Boston artist Curly Girl, she had a temp booth, then her line was picked up by one of the big buying companies (more about those later) and now she has her own showroom plus other showrooms carrying her line.
Of course, with that kind of volume, your wares are probably going to be mass produced. You can always stick to small orders in specialty shops if you want to keep producing your art yourself.
I have never set up my own booth to sell. So I'm not really an expert. But, I DO know a bit about the gift markets, and I've seen makers break in more than once. It can be done.
So, with that said, I will try to get the first of the series up before the weekend is out. Please share with your friends, it is always helpful to get comments and share experiences and ideas.